Digital Marketing & Performance Marketing foundational course

The systematic course to get you started in learn digital marketing & performance marketing (includes Google Ads course)

This course includes:

Certificate
of completion

Lifetime Access

incl. Updates

Access on

All Devices

Requirements

 - No experience or Digital Marketing knowledge required

Why this course?

  • Beginners generally get overwhelmed with so much noise on the internet about learning digital marketing and the good information is sitting in silos. I designed this course to have a one-stop solution for beginners to learn digital marketing effectively

What does this course cover?

  • Fundamentals of Digital Marketing with 10 descriptive modules (Check curriculum below for details)
  • Google Ads from scratch to advanced level
  • Equivalent of Digital Marketing diploma if not better
  • Quizes to test your knowledge
  • Resources you will need forever
  • A word from creator: It took a year to complete this course and structure it in a way to have a seamless learning journey

Who is this course for?

  • Absolute beginner in the field of Digital Marketing and Performance Marketing who wants to learn from scratch
  • Anyone who wants to learn Digital Marketing to make a career or grow their own business
  • Preparation for an interview for Digital Marketing roles or people who want to move from traditional media to digital media

Description

I have created this course to provide strong fundamental knowledge regarding Digital marketing and performance marketing. The perfect curriculum to get you started with everything you need - theoritical concepts, fundamental knowledge, step-step tools guide like Google Ads and interview preparation like case study creation

Apart from concepts across industry, this course also includes complete in-depth course on Google Ads and introduction to 20+ toolsa

This is a perfect starting point for someone who is getting started or feels there is noise and their knowledge is sitting in silos and not able to have a holistic view. After this course, you will be confident about almost every concept within Digital marketing, whether it is technical, theoritical or related to the day to day operations

What you'll learn

   Fundamentals of Digital Marketing, Performance Marketing and Online Advertising
   Digital Marketing Ad formats and sizes
   Digital Marketing research and audits
   Important digital marketing channels like Google Ads
   Reporting in Digital Marketing
   Media Planning and Strategy

   Digital Marketing terminology and explanations
   Types of Digital Marketing audience
   Overview of Digital Marketing channels and modules
   Introduction to Web Analytics and tools
   Automation tools in Digital Marketing

Course Curriculum

Reviews and Testimonials

Instructor

Performance Marketing professional 

Ovais Ahmad

I have been working in Digital Marketing and Online advertising industry for 9 years. In my career I worked for companies on tech side like Google, Agency side with many boutique and Global agencies like MCN group, Initiaitve, and clients side with companies like Delivery Hero, Talabat

Handles and overseen Ad spends of $100M+ in past 9 years

200K Subscribers on YouTube and 100K students on uDemy with 4.6 rating. 4 bestseller courses

I have worked in different geographies like Europe, Middle east, and India and worked with local clients from various industries

I have worked across the ecosystem of Digital Marketing from Publishing side, Advertiser side and agencies with experience in Ad operations, Programmatic buying and selling, Google advertising products (DFP, DV360AdX, DBM, AdWords, GTM, Google Analytics), Oracle-BlueKai DMP, Account Management, Digital Marketing, ticketing tools

GET IN TOUCH

In case you need any support, kindly drop us a message at

Ovais@senatorwerunads.com