logo
Home Courses Toolkit Digital Products Contact Us Digital Products Membership Login

Digital Marketing & Performance Marketing foundational course

The systematic course to get you started in learn digital marketing & performance marketing (includes Google Ads course)

This course includes:

Certificate
of completion

Lifetime Access

incl. Updates

Access on

All Devices

Requirements

 - No experience or Digital Marketing knowledge required

Why this course?

  • Beginners generally get overwhelmed with so much noise on the internet about learning digital marketing and the good information is sitting in silos. I designed this course to have a one-stop solution for beginners to learn digital marketing effectively

What does this course cover?

  • Fundamentals of Digital Marketing with 10 descriptive modules (Check curriculum below for details)
  • Google Ads from scratch to advanced level
  • Equivalent of Digital Marketing diploma if not better
  • Quizes to test your knowledge
  • Resources you will need forever
  • A word from creator: It took a year to complete this course and structure it in a way to have a seamless learning journey

Who is this course for?

  • Absolute beginner in the field of Digital Marketing and Performance Marketing who wants to learn from scratch
  • Anyone who wants to learn Digital Marketing to make a career or grow their own business
  • Preparation for an interview for Digital Marketing roles or people who want to move from traditional media to digital media

Description

I have created this course to provide strong fundamental knowledge regarding Digital marketing and performance marketing. The perfect curriculum to get you started with everything you need - theoritical concepts, fundamental knowledge, step-step tools guide like Google Ads and interview preparation like case study creation

Apart from concepts across industry, this course also includes complete in-depth course on Google Ads and introduction to 20+ toolsa

This is a perfect starting point for someone who is getting started or feels there is noise and their knowledge is sitting in silos and not able to have a holistic view. After this course, you will be confident about almost every concept within Digital marketing, whether it is technical, theoritical or related to the day to day operations

What you'll learn

   Fundamentals of Digital Marketing, Performance Marketing and Online Advertising
   Digital Marketing Ad formats and sizes
   Digital Marketing research and audits
   Important digital marketing channels like Google Ads
   Reporting in Digital Marketing
   Media Planning and Strategy

   Digital Marketing terminology and explanations
   Types of Digital Marketing audience
   Overview of Digital Marketing channels and modules
   Introduction to Web Analytics and tools
   Automation tools in Digital Marketing

Instructor

Performance Marketing professional 

Ovais Ahmad

I have been working in Digital Marketing and Online advertising industry for 9 years. In my career I worked for companies on tech side like Google, Agency side with many boutique and Global agencies like MCN group, Initiaitve, and clients side with companies like Delivery Hero, Talabat

Handles and overseen Ad spends of $100M+ in past 9 years

200K Subscribers on YouTube and 100K students on uDemy with 4.6 rating. 4 bestseller courses

I have worked in different geographies like Europe, Middle east, and India and worked with local clients from various industries

I have worked across the ecosystem of Digital Marketing from Publishing side, Advertiser side and agencies with experience in Ad operations, Programmatic buying and selling, Google advertising products (DFP, DV360AdX, DBM, AdWords, GTM, Google Analytics), Oracle-BlueKai DMP, Account Management, Digital Marketing, ticketing tools

GET IN TOUCH

In case you need any support, kindly drop us a message at

Ovais@senatorwerunads.com

is-dark-text">

Performance Marketing foundational course

The systematic course to get you started in learn digital marketing & performance marketing (includes Google Ads course)

See curriculum
is-dark-text">

This course includes:

Certificate
of completion

Lifetime Access

incl. Updates

Access on

All Devices 

Course Curriculum

is-dark-text">

The cost of inaction can leave you behind and it might be very difficult to catchup

  • Everyday you delay, you are getting left behind
  • Without AI integrated in your workflow, your marketing strategies will gradually become ineffective, cost you opportunities and revenue drop
  • In a world where data-driven decisions are the norm, relying on outdated methods could mean losing your relevance—and your job security

What will you learn?

This course is a live demo of using chatGPT for various tasks related to a digital marketing projectYou can check the curriculum for more details and structure. It also contains free previews of first few videosThe topics that will be covered in this course are using chatGPT for:

  • Client onboarding & client audit
  • Competitor and market research
  • Digital Marketing strategy: Audience analysis and persona, Media Mix, creative and campaign development
  • Advances use cases: Reporting and analytics, Content Marketing, Focus groups, testing architecture, email automation, case studies and white papers and more

This is not just a course!

It is your guide to mastering AI Marketing and to make AI tools like ChatGPT work for you

You will develop skills, confidence, and be equipped with AI-Driven strategies and tools needed to dominate the fast changing digital marketing industry

is-dark-text">

Show your expertise and share with your network

Students who complete the courses are awarded with a signed certificate from Ovais Ahmad.

All certificates are auto-authenticated on LinkedIn and can be shared with one click to your profile certifications section

is-dark-text">
Meet your instructor

Ovais Ahmad

Performance Marketing professional

I have spent 10 years of my life in this industry as a programmatic and performance marketing expert. I was lucky to work on all sides of the ecosystem. Worked on Tech and platforms in Google, Client side with companies like Delivery Hero and Talabat, and some incredible global and boutique agencies like Boopin and Initiative

In my career, I have worked with some biggest accounts in Dubai, Germany and GCC and overseen spends north of $100 Million

My passion for training led me to content creation 3 years ago and currently have 220K+ students on YouTube, 100K+ students on uDemy with a 4.6 rating and 4 Best seller courses

You can learn more about him on:

is-dark-text">

Frequently Asked Questions

How do I create an account?

You need to create an account before taking a course. Click on Menu Icon (Three horizontal lines) present on the top left of the Store Screen. From the opened menu, click on Login/Register button. Click on Sign Up. Enter your Email Id & Password to register for an account.

How to take a Course?

After you have purchased the Course or used the access code of the course, the course would be added to your My Course Section. Click on the Course image to start the course.

I am unable to access the Course, what should I do?

Please check whether you are using the same email, which was used for purchasing/using the access code. Check for the course in your My Course section. If the course is still not available, please drop an email to Ovais@senatorwerunads.com

How to use Access Codes?

You need to create an account on the app to use the access codes. After Successful login, click on the Menu Icon present on the top left of the Store Screen. From the opened menu, click on My Courses Button. On the opened screen, click on the Gift Icon present on the Top Right of the Screen. Enter your Access Code here. Respective Course will be added to your My Courses section.

I have issues with Login, what should I do?

You can click on Forgot Password link to reset your password from the login screen. We will send the new password to your registered email address. Try to login with the new password. If the issue still persists, drop an email to Ovais@senatorwerunads.com with the issue details.

How to report an issue on the app?

For any other issues, please drop an email to Ovais@senatorwerunads.com with the complete issue details.

Lorem ipsum dolor sit amet, consectetur adipisicing elit.

Lorem ipsum dolor sit amet consectetur adipisicing elit. Doloremque odit, aliquid reprehenderit consectetur et veniam provident ipsa a accusamus ex.

Lorem ipsum dolor sit amet, consectetur adipisicing elit.

Lorem ipsum dolor sit amet consectetur adipisicing elit. Doloremque odit, aliquid reprehenderit consectetur et veniam provident ipsa a accusamus ex.

is-dark-text">

HOW IT WORKS

1

Enroll

Signup today and get instant access to the course

2

Learn & Apply

Follow the step by step modules and integrate the learnings in your marketing

3

Get certified

Share your achievement with your network and start growing your digital marketing ROAS

is-dark-text">

A word from the course creator

  • I have created this course after extensively testing ChatGPT for more than a year on live projects
  • I honestly believe that ChatGPT can do first drafts of 80% of the work we do in Digital marketing agencies
  • The world of marketing is evolving, and those who adapt will thrive while the rest fall behind
  • This course is your opportunity to acquire the skills that will future-proof your career and make you the go-to marketing expert everyone envies. No fluff—just actionable strategies to implement today
is-dark-text">

This is not just a course!

It is your guide to mastering AI Marketing and to make AI tools like ChatGPT work for you

You will develop skills, confidence, and be equipped with AI-Driven strategies and tools needed to dominate the fast changing digital marketing industry

So boost your career and business

  • Detailed course covers all digital marketing functions
  • Comprehensive course covers all aspects of AI in Marketing
  • Micro-Learning learn at your own pace and makes it suitable for everyone
  • Certification receive a certification by completing the course and get recognized with authenticated certificates and share on your LinkedIn with your network with one click

is-dark-text">

Reviews and Testimonials