Performance Marketing Terminology Explained

access_time 2025-11-23T13:37:23.894Z face Ovais Ahmad
Performance Marketing Terminology Explained What is Performance Marketing? disciplined digital marketing sub-strategy focused entirely on generating concrete, measurable results. Unlike traditional advertising (think a massive highway billboard that everyone sees but no one can track), performance m...
Read More

Built to Last: Why Consistent Branding Gives Performance Marketing Its Power

access_time 2025-11-21T11:46:36.982Z face Ovais Ahmad
Built to Last: Why Consistent Branding Gives Performance Marketing Its Power Performance marketing moves fast. Campaigns shift quickly, new tests launch constantly, and creative ideas multiply by the week. In that rush, a brand’s identity can start to slip without anyone noticing. Consistency become...
Read More

The Performance Marketing Trap: Why Branding Is the Only Way Out

access_time 1761462300000 face Ovais Ahmad
The Performance Marketing Trap: Why Branding Is the Only Way Out Short-term clicks won’t build long-term loyalty-branding will. 10/26/2025 Why Performance Marketing Fails Without Branding (And How to Fix It) Every marketer’s been there the early wins that make you feel unstoppable. Ads perform like ...
Read More

Most asked Digital Marketing interview questions

access_time 1720591680000 face Ovais Ahmad
Digital Marketing interview questions I have listed the most commonly used questions asked in Digital Marketing related role interviews. These questions have been compiled from different sources including candidates appearing for interviews Here is the list of commonly asked questions in interviews...
Read More